Blockchain Tokenization Expands: German Platform Launches Startup Trading Market as NFT Projects Embrace SocialFi

German Platform Enables Digital Trading of Startup Shares

The blockchain tokenization sector is witnessing significant developments across multiple fronts, from traditional equity markets to digital collectibles and social media monetization.

Tokenize.it announced on Monday the launch of a dedicated secondary market for tokenized startup investments, according to a press release ^[1]. The new trading platform allows investors to directly trade tokenized virtual shares in startups among themselves, marking a significant step toward liquidity in the traditionally illiquid early-stage investment space.

The tokenization process utilizes specially designed profit participation rights that are represented as tokens on the blockchain, enabling digital tradability of these investment positions ^[1]. Individual startups retain control over whether their shares can be traded on the platform ^[1].

"The secondary market sends a clear signal to the German startup and investor scene: After fundraising, trading startup investments is now finally possible anytime and completely digitally," said Christoph Jentzsch, CEO of Tokenize.it ^[1].

Tokenization Gains Financial Sector Momentum

Tokenization has emerged as one of the hottest topics in the financial sector, attracting support from major industry players including BlackRock and Visa ^[1]. The technology enables the representation of traditional assets as digital tokens on blockchain networks, potentially increasing liquidity and accessibility while reducing transaction costs.

NFT Collection Partners With AI-Powered Social Platform

In a separate development highlighting the diversity of tokenization applications, Froganas, the digital asset company behind the popular Frogana non-fungible token collection, has partnered with 3Look for their public alpha launch ^[2]. The collaboration enables holders of Frogana NFTs to create and monetize social media content.

Following the integration announcement and other factors, the Frogana NFT collection experienced a modest market reaction, with its average sale price increasing by 3.9% over the past 24 hours ^[2].

Understanding the 3Look Platform

3Look is an AI-powered application designed to help creators and casual content posters monetize their social media activity, specifically on X (formerly Twitter) ^[2]. The platform functions as a post-to-earn system tailored for cryptocurrency and NFT enthusiasts ^[2].

Users can draft, schedule, and publish posts directly through the application, with AI technology analyzing their social persona to suggest customized text, memes, and GIFs ^[2]. Content receives scoring based on performance and impact, with users earning native rewards called "Løøkz" for high-quality engagement and posts ^[2].

The platform also connects creators with native brand assets, including sponsored templates and memes, allowing users to earn compensation by driving reach for specific projects ^[2]. The 3Look platform launched its public alpha on September 5, 2025, and is integrated on ApeChain ^[2].

Integration Benefits for NFT Holders

Under the new partnership, the Frogana team enables its users to create memes and GIFs using their Frogana NFTs within seconds, post content to X, and earn rewards on every post ^[2]. Their content receives scoring, rewards, and promotional boosts within the 3Look platform ^[2].

Froganas is an NFT series on the Solana blockchain featuring 5,555 unique, humanoid frog characters with distinct traits ^[2]. The collection serves as digital collectibles that provide ownership and community access for collectors ^[2].

These parallel developments in startup equity tokenization and NFT-based social monetization demonstrate the expanding scope of blockchain tokenization beyond traditional financial applications, encompassing both regulated securities and digital community engagement models.